Before we meet, we've already done your homework.
We research your business, map where AI can actually move the needle, and show up with a specific point of view. That approach took a marine insurance firm from three-day quotes to five minutes and doubled their conversion rate.
Two operators. One spent 11 years building systems used by billions at Meta. One spent 18 years inside the rooms where enterprises make their biggest decisions.
We bring the research. You bring nothing.
Your business has outgrown how it was built.
We work with owner-led businesses doing $1M to $50M in revenue. The kind where the owner still knows every corner of the operation, and the operation has grown past what any one person can hold.
AI isn't on the horizon. It's already inside the tools your competitors use and the operations you're still running by hand. We're not guessing about the gap between businesses that move early and those that wait. We see it from the inside, every week.
"Most owners we talk to know something needs to change. Very few know exactly what, or where to start. That's the conversation we're here to have."
— Ryan, Partner
Here's exactly how the first conversation goes.
- STEP 01
We do the research first.
Before we meet, we dig into your business: your market, your operations, where things get stuck. We come in with a specific point of view. You don't prepare anything.
- STEP 02
We have an honest conversation.
No pre-packaged solution. We want to understand your business from you, in your words. What's working, what isn't, and where growth keeps getting blocked.
- STEP 03
We tell you exactly what we think.
Here's what we found. Here's what we'd build. Here's what we'd skip. Just our honest read, not a proposal you didn't ask for.
- STEP 04
If the fit is there, we get to work.
Some engagements are a defined project. Some are ongoing. Either way, we don't hand you a roadmap and disappear. We stay until the work is done and the results are real.
We start with your problem, not a product.
Most AI advisors are looking for a problem to attach their solution to. We do the opposite. We get obsessed with your problem first and let it shape everything that follows. We have nothing to sell you on day one except a point of view.
A marine insurance firm went from three-day quotes to five minutes.
When we met, the team was processing every customer quote by hand — collecting data, checking eligibility, entering information into eight different carrier systems, generating PDFs, then taking payment over the phone.
We built an AI system that handles 80–90% of those requests automatically and gets a customer their quote in under five minutes.
This rebuilt the entire operation — and opened doors to entirely new lines of business they'd never had the capacity to pursue.
We can't promise the same outcome for every business. But that's the kind of work we're here to do.
Want this level of specificity on your business? That's what the first call is.
Book a 30-minute callMeet the two people who'll actually do the work.
Product & Design · Meta
Designed systems used by billions of people on Instagram and Facebook Reality Labs — and built the things that made them real. He's the one who figures out what's possible and builds it.
Enterprise & Operations
Eighteen years inside the rooms where enterprises make the decisions that define their next decade — from 50-person growth companies to organizations with 150,000 employees. He knows how leadership thinks, what drives real adoption, and what it takes to shift an organization's operating model.
We've sat on both sides of the table, and we're here to be useful, not to impress you. You'll meet us both on the first call.
This call has one agenda: your business.
Thirty minutes about your business and what might actually make sense. Pick a time below, or send a note and we'll reply within a business day.
Thanks. We'll be in touch shortly — usually within a business day.
What does the first call cost?
Nothing. It's a free 30-minute conversation.
Do I need to prepare anything?
No. We do the research before we meet.
What size businesses do you work with?
Owner-led businesses doing $1M to $50M in revenue.
What happens after the first call?
If it's a fit, we tell you exactly what we'd build and what we'd skip. No pre-packaged proposal.
Do you sell software?
No. We build around your problem, not a product.